— Point-of-Purchase Solutions 100% Custom-Made — Multi-material display units made with wood Unique, Innovative, Responsible
In general, a permanent POS display is made of multiple materials: wood, metal, plastic, etc. When creating a POS display solution, it is essential to carefully consider the choice of materials. This choice has a direct impact on shopper behavior.
Wood is an incredibly versatile material that has been used for centuries to create structures, everyday objects, and, most notably, furniture. Its solid, durable, and resistant properties make it an excellent choice for enhancing POP displays.
Depending on the application, we work with chipboard, MDF, plywood, natural wood, or other types of wood. Natural wood, when left untreated, offers an eco-friendly or authentic vintage aesthetic. On the other hand, polished wood finished with high-gloss varnish or paint achieves a sleek, modern look. Wood panels can also be enhanced with decorative surfacing materials, such as melamine or laminate. For a lacquered appearance, MDF can be moulded with a polymer film.
- Exceptional mechanical strength
- Warm and welcoming appeal
- Naturally beautiful aesthetics
- Timeless charm
- Remarkable versatility
Plinth
Thanks to its versatile character, wood can be combined with other materials, such as leather or plastics – an elegant combination which gives your display a dynamic and timeless charm.
Floor-standing display unit
Materials choice is primarily governed by the capacity of a construction to perform the service functions for which it is designed. This is why we use strong and sturdy wood above all for its natural robustness, it allows the POP display to support heavy products without causing damage.
Countertop display unit
A wooden POP display brings a natural touch to your point of sales strategies. Or opt for wood to enhance the ecological benefits of your brand.
Display case
Apart from its universality, wood enriches every POP display and is a real eye-catcher. Thanks to its versatile character, wood can be combined with other materials, such as metals or plastics – an elegant combination which gives your display a dynamic and timeless charm.
Instore communication
Materials selection is one of the factors in a POP display that most influences the customer experience. Wood creates a warm welcoming feeling ...
Floor-standing unit in metal and wood
...or wood can immerse the shopper in the universe of your brand and brings a touch of authenticity, craftsmanship or quality.
Make wooden display materials?
At Pilotes, we partner with you to create and make unique wooden display materials. From idea to small or large-scale bulk production, we provide comprehensive management at every stage.
Experts in scaling up multi-material POS solutions, our teams develop your display materials using a combination of materials such as metal, plastic, and wood, ensuring innovative and efficient solutions that are 100% tailored to your vision.
Features
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Modulated or adaptable
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Adapted to the shopping behaviour in your category
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Creates a unique visual experience, with price, product and campaign information
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Custom design according to your retail strategies and technical specifics
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Solutions with superior, customized functionality
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Solid construction with one or more shelves
Benefits
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Impacts visibility and sales
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Inspires and attracts the shoppers' attention
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Makes your offer easy to buy from
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Enhances brand exposure on shop floors
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Stimulates impulse buying
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Ideal for promotions and introductions