100% CUSTOMISATION
Our design team develops durable POP solutions, tailored to your retail marketing strategies, special needs, and any technical or esthetical specifications.
MULTIMATERIAL
Unbound by material constraints, we develop experienced production solutions in all durable materials (metals, wood, plastics, glass, cardboard, …). We take pride on pursuing improvements on every detail.
ECODESIGN
We help you develop and eco-design your point-of-purchase materials with responsible design solutions.
Find out moreAbout us
Combining imagination and industrial knowhow, team PILOTES creates and makes specific, permanent, and multimaterial point-of-purchase solutions, and professional furniture. We work with brand and retailer, and align 100% with their unique in-store projects.
We are dedicated to innovative and functional design that influences the situations surrounding the act of buying. Our goal is to enhance the visibility and appeal of product offerings with simple, relevant, and effective display.
Located in Wambrechies, near Lille, France, we're proud to be a family-owned business with a strong commitment to ecological and societal value. Our team is also available to assist you from our office in Brussels.
Our POP solutions
Point-of-purchase display material
Whether your goal is to draw attention to your innovation or your product introduction, sublime your assortment and tempt shoppers … we will team up with you to develop the most effective, 100% custom-made and durable display, floorstanding or countertop unit, glorifier, showcase, …
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Retail shelving
Focused on engagement and shopping experience, we study the retail shelving from where you sell with a merchandising study of the assortment they display.
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Digital POP display material
Information modules with a digital screen, a touch-screen, a connected screen, smart shelving units, … our team integrates the most relevant digital experiences in your display.
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Retail & commercial fixtures
Specialized in solutions made from different materials and combinations, we develop fixtures without limit of choice of materials in metal, plastic, wood, glass, …
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Shelftalker
and on-shelf POP display
A shelf talker (shelf stopper, tray or an on-shelf display) is undoubtedly the most used merchandising tool to bring your product into the spotlight on retail shelves. It is very powerful.
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POP
merchandising solutions
When it comes to presentation, it turns out that there are a few simple steps which brand manufacturers can take to influence the overall perception of their offer. At Pilotes we have only one goal: to make sure that your brand and articles are seen in points of sale.
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A project? A brief? A problem?
Challenge usProjects
POP floorstand Beka-Lattoflex
Endcap
Milka
Whiskies counter-top Diageo
POP shop system Balterio
Led Box Yves-Rocher
POP countertop display Tiger Balm
Retail shelf stopper Vodka Belvedere
POP floorstanding unit Dodie
Sustained engagement
We help you develop and eco-design your point-of-purchase materials
with responsible design solutions.
Our values
We are aware of our responsibility towards the environment, and we are committed to designing solutions that respect society, planet, and the environment.
Find out moreOur ecodesign methods
Since 2013, PILOTES has been committed to a collaborative eco-design approach with all the players in our value chain.
Find out moreOur climate strategy
PILOTES is contributing to carbon neutrality by committing to a 30% reduction in its greenhouse gas emissions by 2030.
Find out moreOur responsibility
to society
Maximizing our economic performance while optimizing our impact on society, nature, and the environment.
Find out moreStay informed
In our blog we share useful resources, tips and general remarks
on point-of-purchase marketing, display and merchandising solutions.
POP Insights