About us: Experts in Point-of-Purchase Design

Combining creativity with industrial expertise, team PILOTES creates and makes point-of-sale and merchandising solutions, as well as contract furniture for commercial spaces, designed for small to large-scale bulk production. We work closely with brands and retailers to ensure seamless alignment with their unique in-store projects.

We are committed to innovative and functional designs that enhance the customer experience at the point of purchase. Our goal is to improve the visibility and attractiveness of your product offerings with simple, relevant, and effective display materials.

Based in Wambrechies, near Lille, France, we take pride in being a family-owned business dedicated to creating environmentally friendly and socially responsible solutions. Additionally, our team is available to assist you from our Brussels office.

Our team in 2025

Our Point-of-Purchase Solutions: Display, Merchandising and Retail Furniture

Point of sale display

Point-of-purchase display material

Whether your goal is to draw attention to your innovation or your product introduction, sublime your assortment and tempt shoppers … we will team up with you to develop the most effective, 100% custom-made and durable display, floor-standing or countertop unit, glorifier, showcase, …

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Retail shelving

Retail shelving & racks

Focused on engagement and shopping experience, we study the retail shelving from where you sell with a merchandising study of the assortment they display.

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Retail fixture

Contract furniture for retail spaces

Specialized in solutions made from different materials and combinations, we develop fixtures without limit of choice of materials in metal, plastic, wood, glass, …

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Shelf talker & on-shelf POP display

Shelf talker
and on-shelf display material

A shelf talker (shelf stopper, tray or an on-shelf display) is undoubtedly the most used merchandising tool to bring your product into the spotlight on retail shelves. It is very powerful.

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POP >merchandising solutions

Retail merchandising solutions

When it comes to presentation, it turns out that there are a few simple steps which brand manufacturers can take to influence the overall perception of their offer.

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Digital display unit

Digital display material

Information modules with a digital screen, a touch-screen, a connected screen, smart shelving units, … our team integrates the most relevant digital experiences in your display.

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A project? A brief? A problem?

Discover sustainable, custom-made POP displays and merchandising solutions at Pilotes. Boost your in-store visibility with relevant and functional design.

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Portfolio

Floor display Beka-Lattoflex

Point-of-purchase stand Beka-Lattoflex

End capMilka

End cap
Milka

Whiskies Plinth Diageo

Sommelier plinth

Shop system Balterio

Point-of-purchase display system Balterio

Led Box Yves-Rocher

Led-Box Yves-Rocher

Floorstand

Point-of-purchase countertop display

Shelf stopper

Shelf stopper Vodka Belvedere

Floor-standing unit

Point-of-purchase floor-standing unit

Our promises for sustainability

We help you develop and eco-design your point-of-purchase materials with responsible design solutions.

References

Numerous brands and retail companies trust our expertise in their category.

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References
References