— Point-of-Purchase Material 100% Custom-Made — Shop window display Unique, Innovative, Responsible

The role of shop windows is to arouse interest in passers-by so that they stop and enter the shop. The shop window displays a promotional range, a seasonal offer or events, which are also promoted through other media to convey their exceptional nature.

Discover more > Point-of-Purchase (POP): Retail Window Display explained

In shop windows each retailer presents its own vision for an event. The shop window must therefore immerse us in a universe and a story that reflect the brand's marketing positioning.

As with any display material, decorations should not dominate the products. The offer is the magnet at the centre of the scene. Any animation should be able to tempt and create a remarkable atmosphere.

Stimulates impulse purchase
The shop window is the stage of a theatre, the decor plays an important role
Storytelling sublimes products and brand
Materials are a source of inspiration
Lighting effects attract the customer's attention
Easy to adapt to different physical spaces

Christmas window display

As the festive season approaches, shop windows come to life with their most beautiful decorations

Valentine's Day window

With their shop windows, shops link their brand to the positive emotions of a holiday

Christmas window display

Every year, shops compete with creativity and inventiveness to bring out the magic of Christmas

Easter window display

The shop window is a theatre with a different show every time

Make unique shop window display?

At Pilotes, we partner with you to create and make unique shop window display. From idea to small or large-scale bulk production, we provide comprehensive management at every stage.

Experts in scaling up multi-material contract furniture, our teams develop your display materials using a combination of materials such as metal, plastic, and wood, ensuring innovative and efficient solutions that are 100% tailored to your vision.

Features

Adapted to the shopping journey in your category
Creates a unique visual experience
Tailor-made to your specifications
Connects emotion to tempt the customer
Inspired with your marketing objectives
Material is an inexhaustible source of inspiration

Benefits

Adapted aesthetics
Impacts visibility and sales
Inspires and attracts the attention of shoppers
Make your merchandise procurement easy
Enhances brand exposure
Stimulates impulse purchase
Ideal for promotions and events