— Point-of-Purchase Material 100% Custom-Made — Display for beauty, cosmetics en makeup  Unique, Innovative, Responsible

Beauty brands, as well as retailers, want to present their offerings in a pristine and organized manner to shoppers. The cosmetic and makeup items are diverse, small, irregularly shaped, and atypical. Clients want to quickly navigate through the products, pick them up, manipulate them, and find what they're looking for. Some shoppers seeking experiential play with products may not follow a clean and orderly impulse. This is the high-pressure school of selling beauty items.

In supermarkets or hypermarkets, or in specialty beauty stores and perfumeries, brands strive to differentiate themselves by attracting attention. Functional product display plays a crucial role in showcasing and stocking merchandise. The POP materials become a three-dimensional advertisement for the beauty brand.

Discover more > POP display elevates the shopping experience for beauty.
  • cosmetics
  • makeup
  • fragrances
  • skin- and haircare
  • and accessories

in supermarkets or hypermarkets, drugstores, pharmacies, department stores, perfumeries or specialty beauty stores.

Floor-standing display unit

Floor-standing display unit

A free-standing display is any type of stock-holding fixture in addition to the regular retail shelving, a great way to get products to stand out at the ultimate place for buying decisions.

Countertop display unit

Countertop display unit

A top-of-counter display is the perfect space-saving display, placed on a shop counter to encourage impulse purchases.

Makeup Tester

Makeup Tester

A tester is the ideal tool for organizing a complete range of makeup that shoppers can test before buying.

Gondola

Gondola

A free-standing double-sided fixture for your beauty range communicates the DNA of your brand, but leaves the main role to your assortment. The items are neatly organized on different levels.

EDG

EDG

An EDG, or an end cap, is placed at the end of an aisle to highlight a brand or product range. They are easy to roll-out in stores

Shelving

Bespoke shelving

Focused on interaction and experience, we imagine the shelves from where you sell, using a specific merchandising approach; among others, these are the advantages of the custom Shelving we develop.

Shelf-on-shelf unit

Shelf-on-shelf unit

Smaller on-shelf display modules can be attached or fixed on existing shelving to communicate your range.

Shelf enhancement

Shelf enhancement

Brand blocking together with a set composed of a frame, a logo, plinths and communications can add service and value to your home base on the shelves.

Commercial furniture

Commercial furniture

Counters, presentation tables, play, lab of try-zones, … bespoke commercial furniture creates the event in your distribution network.

Window display

Window display

The lively scenes in the windows of beauty shops compete for the attention of passers-by.

Plinth

Plinth

A plinth, finished in custom materials, sublimates and communicates your best offering.

Brand or logo display

Brand or logo display

The better option to show off your personality in multi-brand environments is an attractive item that is purely focused on your brand or logo.